Learning how to combine art and business

The Creative Economy Summit is meant to increase the success of creative industries in western Mass.

Photo: Thinkstock

GREENFIELD, Mass. (WWLP) – Many people showed up at Greenfield Community College to learn how to combine their love for art with business.

“I’m always curious on how the two words creative and economy work together,” said Sandra Haynes, a participant at the Creative Economy Summit.

The Creative Economy Summit is designed to increase the success of creative industries in western Massachusetts. It’s normally just a Franklin County event. However, this year, Hampden and Hamsphire Counties also joined in.

This was Ami Podlenski fourth time attending the summit. She said she always gains a lot from this event. “I think the best thing for me is the networking and to meet other local, creative people in the whole region,” said Podlenski.

Many of the panelist who spoke, who found a way to combine their love for art and business, stressed the importance of networking and finding available resources. However, at times, networking and finding those resources can prove to be a challenge.

Kamil Peters was one of the panelist and he knows, first hand, of some of the challenges of being a part of the creative economy. “As you’re doing the thing you love, what becomes hard is then needing to be your own business manager, your own janitor, your own this, your own that,” said Peters, a creative artist.

Kamil also told 22News that anybody can make their dreams come true with perseverance and hard work.

People were also able to attend several different seminars on marketing, publishing, and overcoming common issues that creative business people face.

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