Networking 101: In-person & online

CHICOPEE, Mass. (Mass Appeal) – Proper networking skills can help you land your dream job! Business and Career Coach Angela Lussier, shared important tips for networking both in person and online and how to make the right impression.


1. Pick up the phone and schedule meetings with people you want to meet instead of hoping to run into them at a networking event.
2. Use interesting open lines instead of stale conversation starters to build relationships faster. Example: What was the best thing that happened to you today?
3. To be more memorable, have a few funny or fascinating stories about your work instead of talking about it in general terms.
4. If you are shy, pretend you are a reporter. Have 4-5 planned questions in case you get nervous.
5. Have a networking plan. What is your goal when you introduce yourself to a new person? Are you looking for a specific job? Do you want to learn more about other jobs before you decide on your next career move? Are you trying to get connected to more people at a particular company or in a particular industry?


DO: Network where people expect it. LinkedIn is for business networking, Facebook is a platform for friends and people who already know each other UNLESS someone has a business page.

DON’T: Be generic. Make your connection requests specific by noting something interesting in the recipient’s profile or commenting on an accomplishment. For example, “I noticed you wrote a book! I’d love to learn more about how you did that and also purchase a copy.”

DO: Connect with people who strike your interest, even if you think they won’t respond. If you are on someone’s website that you want to connect with, contact them and compliment them on their site by referencing interesting content, compelling design, or something you want to buy. Be specific! Try to schedule a phone call or meeting to get to know them, learn more about their work, and see how you can help one another.

DON’T: Ask for a job via mass emailing. Announcing who you are, stating the job you want, and attaching your resume is not a form of networking, it’s a surefire way of being ignored. Use the Internet to find companies you are interested in working for and then take the time to meet the people who work there through LinkedIn connections and scheduled meetings.

Finding Your Dream Job
1. Finding your passion
2. Strengths and weaknesses
3. How to get a promotion at work
4. Is business ownership for you?
5. The 5 biggest mistakes made on a resume/cover letter
6. Social media presence; understanding your online footprint
7. How to network
8. Searching/Applying for jobs 101
9. Interviewing 101; Important questions to ask
10. Dress for success; what you should and shouldn’t wear on a job interview

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