Spending less on Mother’s Day

GREENFIELD, Mass (WWLP) – It’s the time of year to honor that special woman who brought us into this world, but a new survey expects shoppers to spend less this year.

The national retail federation predicts the average shopper will spend about 162 dollars on gifts this year, compared to 169 dollars last year. Despite having fewer dollars to spend, there are those items that are guaranteed to sell each mother’s day.

The Vice President of Wilson’s Department store Tamara Beauregard told 22News what gifts they expect to fly off the shelves this weekend.

“I think the traditional..the department where in..the accessories, cosmetics, you know whether it’s scarves, whether it’s cologne, whether it’s Vera Bradley, a new handbag, jewelry. those are items that are typically favored for mother’s day gifts.”

Beauregard told 22News cookware is also a popular seller for mother’s day shoppers, and customers frequently visit the lingerie department to purchase robes and pajamas.

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